01 · YouTube
Can AI Make Selling Feel Effortless?
YouTube clip · 1/11Sr. Product Design Manager/Individual Contributor/10+ Years
Turning complexity into products people understand.
I’m Rittam Debnath, a product design leader — I lead UX strategy, scale design systems, and ship user-centered products across B2B, B2C, and B2B2C from research through launch, measured by outcomes.
>>>Currentlyscaling design systemsleading research-driven UXmentoring design teamsshipping 0→1 productschampioning accessibility
10+
Years designing products
15+
Designers mentored & led
+33%
Engagement lift, data-led UX
6mo
Sketch→Figma DS migration
100+
People trained in workshops
01 / On the record
Sharing & teaching
Talks, tips, and tutorials giving back to the community. Hover for sound on desktop; tap to play on mobile.
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02 · YouTube
I Thought AI Was Replacing Designers. I Was Wrong.
YouTube clip · 2/1103 · Instagram
Passwordless UX
Instagram reel · 3/1104 · Instagram
How to get design direction, not just inspiration
Instagram reel · 4/1105 · Instagram
Cross-platform UX
Instagram reel · 5/1106 · Instagram
Accessibility in UX
Instagram reel · 6/1107 · Instagram
Personalized boundaries
Instagram reel · 7/1108 · Instagram
Agentic UX
Instagram reel · 8/1109 · Instagram
UX is changing faster than most designers realize
Instagram reel · 9/1110 · Instagram
UI animations
Instagram reel · 10/1111 · Instagram
Why I'm not chasing Apple's Liquid Glass
Instagram reel · 11/1102 / Selected Work
Case studies
A decade across telecom, real estate, mobility, and SaaS systems, research, and shipped product.
012021–23 · Charter
Spectrum Mobile
Native mobile experience for millions of subscribers device setup, WiFi pods, and live status.
iOSAndroidProduct
View case study→
022021–23 · Charter
Kite Design System 2.0
Led the Sketch→Figma migration in 6 months light/dark themes, tokens, and governance at scale.
Design SystemFigmaTokens
View case study→
032021–23 · Charter
International Roaming
Simplified roaming activation for travelers clear plans, coverage, and setup in a few taps.
UX FlowsResearchMobile
View case study→
04Freelance
Taskbroz
Job marketplace connecting freelancers to local work browse, bid, and manage in one flow.
Marketplace0→1Mobile
View case study→
05Wheelstreet
GoBikes
Scan-to-ride micromobility app pick anywhere, drop anywhere. Grew Play Store installs +12%.
MobilityUI/UX+12% Installs
View case study→
062024–now
Rentesy
B2B2C property listing & management platform multi-step onboarding, dashboards, and GTM design.
SaaSUX StrategySystems
View case study→
07Concept
Flux DS
A component library and token architecture built for scale connecting design decisions to code.
Design SystemTokensDocs
View case study→
03 / Track Record
Experience
From front-end developer to design manager building teams and systems along the way.
01Rentesy & MedichatProduct Design Manager — UX strategy & GTM across B2B and B2B2C SaaS.Jan 2024 – NowRemote
02Charter CommunicationsSr. Product Designer (UI/UX) — Kite DS 2.0, mentored 15+ designers across 3 product teams.Jul 2021 – Dec 2023Denver, CO
03Keller Williams RealtySr. Product Designer — lifted newsletter engagement 8%→16% via user-testing insights.Mar 2021 – Feb 2022Austin, TX
04PapercutlabsLead Product Designer — directed a 12-person team, +33% engagement across 4 solutions.Jan 2018 – Dec 2018Hyderabad
05WheelstreetUI/UX Designer — responsive web & mobile; +12% Play Store downloads.Feb 2017 – Jan 2018Bangalore
06Technovert / KekaUI/UX Designer & Front-End Developer — user-centered SaaS features, clean implementation.May 2016 – Sep 2016Hyderabad
04 / What I Do
Capabilities
Strategy, systems, and craft with the leadership to scale them across teams.
UX Strategy
Design Systems
User Research
Accessibility
Product Thinking
Team Leadership
AI Integration
UX Strategy
Design Systems
User Research
Accessibility
Product Thinking
Team Leadership
AI Integration
01
UX Strategy & HCD
Human-centered design from problem framing to roadmap.
02
Design Systems
Scalable UI frameworks, tokens, style guides, governance.
03
Research & Testing
Usability testing, A/B testing, qualitative → quantitative.
04
Accessibility
WCAG-compliant, inclusive experiences by default.
05
Metrics & Impact
KPIs, NPS, and North Star metrics tied to business goals.
06
Leadership
Mentoring designers, embedding UCD best practices.
07
Agile & Delivery
Scrum, cross-functional collaboration, GTM execution.
08
Tools & AI
Figma, Sketch, Miro, Magic Patterns, Claude/GPT.
05 / About
Who I am
I'm a product design leader who turns ambiguity into shipped, measurable product.
Over ten years I've worked across B2B, B2C, and B2B2C from a front-end developer at Keka to designing Spectrum's mobile experience and leading the Kite design system migration at Charter. I care about the whole arc: sharp research, systems that scale, and interfaces everyone can use.
I hold a Master's in Human-Computer Interaction from DePaul University and a Bachelor's in Computer Science from JNTUH. Lately I'm exploring how AI reshapes the design workflow and how to keep it human-centered.
Based
Remote · Global
Languages
English & French
Education
MS HCI, DePaul
Focus
Systems · Strategy · AI
06 / Contact
Let's build something
Open to design leadership and senior IC roles. Say hello.
Phone · India
Phone · US
LinkedIn
Portfolio